150 - Simple Tweaks to a Personal Brand Aesthetic that Builds Trust and Converts

Thinking about whether you should invest in reformer Pilates or stick with a Planet Fitness membership? The same kind of choice shows up in your brand. Your website, social media, and even what comes up when you Google yourself are your brand aesthetic — and potential clients are asking themselves one simple question: Would I hire you?

Most of my agency clients tell me their customers Google them before ever working with them. If your visuals are inconsistent, you risk being seen as unprofessional, unmemorable, and smaller than you actually are. But when your brand aesthetic is cohesive and recognizable, you instantly build trust, get remembered, and position yourself as the professional people want to work with.

In this episode, I’ll show you how to make simple shifts to your brand aesthetic so you can attract more of your dream clients online, grow your personal brand, and start converting followers into buyers.

👉 Your next steps:

1. Google yourself — would you hire you?

2. Create a cohesive brand kit using my 24 Days to Build a Personal Brand free training (or just search PrettyAF Brand Kit on your podcast app).

3. When you’re ready to go deeper, join me inside Rich + Recognized to build a personal brand that gets you seen, remembered, and paid.